A 2-day author course by Prof. Martin Hingley

'Digital Strategies for Successful Retail'

April 9 - April 10, 2018
The Academic Lounge, Oxford, UK

Refresh knowledge and get the latest industry trends presented by thoroughly chosen experts - British University professors, in-demand practitioners, and field gurus. Generate new valuable ideas for business growth with efficient topic exposure and individual consultancy.


Expert sessions for executives are provided in comfortable classy environment of the lounge located in the historic centre of Oxford. Well-equipped meeting space, limited participation and concierge services guarantee the personalised attention to every attendee.


Gain a competitive advantage for your career from Oxford. Enjoy cultural socialising in the world education capital.

- Busy schedule? Benefit from distant participation - live streams from expert sessions. All participants receive a Certificate of Attendance from the Academic Union Oxford.


This email address is being protected from spambots. You need JavaScript enabled to view it.

This email address is being protected from spambots. You need JavaScript enabled to view it.

+44 (0) 751 388 73 95


Prof. Martin Hingley

Chair of Strategic Marketing at University of Lincoln (Lincoln Business School), UK. A front man of an international think tank group with a diverse range of research interests (sustainable value for market, chain and network stakeholders).

April 9, 2018


‘Digital Marketing in Retail’

Key points of the session:
  • - Retail Digital Marketing: Evolution and practice
  • - Deriving benefits from data analytics in Digital Marketing
  • - Illustrative cases in retail Digital Marketing

April 10, 2018


‘Purchasing Marketing Integration’

Key points of the session:
  • - Purchasing-Marketing Integration: Theory and practice
  • - Value Chain Analysis and b2b integration
  • - Illustrative cases in Purchasing-Marketing Integration in retailing




Participation to the whole agenda

Complimentary meals and drinks where stated in the agenda

B2B platform for academic meetings and networking

Live stream from the seminar

Certificate of Attendance

Company profile in 'The Socrates Almanac'

Scanned copy of a Visa Letter (if required)

Membership in  VIP Loyalty Programme

Experts’ Conclusion on your company's investment and innovation attractiveness

Presenting your company with the International Certificate upon receipt of positive Experts’ Conclusion


Please publish modules in offcanvas position.